Maybelline has revised its 1991 tagline, changing “she” to “we” as it launches a global brand platform fronted by Miley Cyrus.
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Maybelline New York Updates Its 35-Year-old ‘Maybe She’s Born With It’ Tagline
Zara’s Holiday Collection Is Mastering ’90S Supermodel Glam
Marie Claire highlights Zara holiday pieces inspired by ’90s party dressing, including lace slips, faux fur, satin and statement accessories.
Black Friday Isn’t Here Yet, But My Beauty Cart Is Already Full With Early Deals
A Marie Claire shopping report highlights early beauty deals at Nordstrom, Ulta, Amazon and Revolve, from fragrance and skincare to hair tools.
Dove Moisturising Claims Supported By US Advertising Watchdog After P&G Challenge
The US National Advertising Division supported Dove Deep Moisture Body Wash claims after reviewing studies submitted by Unilever and P&G.
15 Best Electric Makeup Brush Cleaners for Faster Brush Care in 2027
Compare 15 electric makeup brush cleaners by cleaning modes, drying, brush fit, portability, and upkeep to find the right match for your routine.
14 Best Plumping Face Masks for Hydrated, Fuller-Looking Skin in 2027
Compare 14 plumping face masks by format, hydration focus, and ease of use to find the right fit for your routine and skin needs.
Fashion Is Fawning Over This Unexpected Animal Print Trend
Marie Claire reports that deer print is appearing across fall and winter 2026 fashion, from coats and bags to pumps and Adidas Samba sneakers.
I Wish I Knew About This At-Home Hair Removal Device Before I Spent $4,000 At A MedSpa
A Marie Claire writer reports slower, finer leg-hair growth after a month with Nood’s Flasher Pro. Her results are personal, not a guarantee.
Is The Glow Over? Why Matte Lips Are Making A Big Comeback
Google searches for matte lipstick rose 315% worldwide over the past year, as beauty brands refresh the finish with skin-care-led formulas.
My Secret To Looking Polished? The Jacquard Trend
Fashion writer Larissa Mills explains how a green jacquard jacket shaped her approach to statement dressing and how she wears the weave casually.
