TL;DR
Get beauty and skincare favorites delivered free with Prime
- Fast, free delivery on millions of items
- Prime Video, Amazon Music and more included
- Member-only deals all year
Procter & Gamble reported first-quarter fiscal 2027 sales of $23.3 billion, up 4% from a year earlier; organic sales also rose 4%. The company kept its forecast for 1% to 3% organic sales growth for the full year and updated its all-in sales outlook to 2% to 4%, reflecting its acquisition of Thorne.
Procter & Gamble reported $23.3 billion in sales for its first quarter of fiscal 2027, a 4% increase from a year earlier, while organic sales also rose 4%. The results included growth in beauty, hair care, personal care and grooming, and the company said it remains on track with its full-year outlook for 1% to 3% organic sales growth.
P&G said the 4% rise in reported sales was matched by a 4% increase in organic sales, a measure that excludes foreign-exchange effects and acquisitions and divestitures. The figures compare the quarter with the same period a year earlier. The source report did not provide a breakdown of total company sales by region or business segment.
The company’s beauty segment, which includes Olay and Herbal Essences, recorded a 5% increase in organic sales versus the prior year. Hair care and personal care each posted mid-single-digit organic sales growth. P&G attributed hair care growth to innovation-based pricing in North America and Latin America, favorable product mix and higher unit volume. Personal care growth was driven by volume gains in Greater China and Europe and favorable mix.
Grooming organic sales rose 5%, with P&G citing innovation-based pricing, primarily in North America. The company did not give segment dollar totals in the source material, so the reported percentages do not indicate how much each business contributed to overall revenue growth.
Growth Across P&G’s Consumer Businesses
The results show that P&G recorded sales growth across several consumer categories, with the 5% organic increases in beauty and grooming and mid-single-digit growth in hair care and personal care. For shoppers, the company’s explanation points to a combination of pricing, product mix and volume, rather than one uniform driver across its businesses.
The distinction between reported and organic sales also matters. P&G’s organic measure excludes acquisitions and foreign-exchange effects, while its all-in sales guidance includes those factors. The company said its updated full-year all-in outlook reflects the addition of Thorne, making the two forecast ranges different measures rather than competing estimates of the same thing.
As an affiliate, we earn on qualifying purchases.
Fiscal 2027 Sales Guidance
P&G’s fiscal 2027 first-quarter report follows recent expansion in its health-related portfolio. The company acquired digestive health brand Wonderbelly in January 2026 for an undisclosed sum, according to the supplied report. The source describes Wonderbelly as a “clean” digestive health brand and says the purchase was presented as part of P&G’s effort to broaden its health solutions.
The company’s guidance also reflects a more recent portfolio change: P&G acquired supplement brand Thorne as of October 1, 2026. P&G updated its fiscal 2027 forecast for all-in sales growth to a range of 2% to 4% versus the prior year, citing that acquisition. It maintained its organic sales growth outlook at 1% to 3%. The company also said it expects to deliver within its guidance ranges for core earnings-per-share growth and free cash flow productivity, but the source material does not state the numerical ranges for those measures.
“Our solid sales, earnings and cash results in the first quarter reflect sharpened execution of our integrated strategy.”
— Shailesh Jejurikar, P&G chairman, president and CEO
Herbal Essences shampoo and conditioner
As an affiliate, we earn on qualifying purchases.
As an affiliate, we earn on qualifying purchases.
Details Behind the Sales Increase
The source report does not provide quarterly segment revenue totals, regional sales figures for the whole company, or a detailed split between price, volume and mix at company level. It also does not specify the exact dates covered by the fiscal first quarter. As a result, the available figures show the reported growth rates but do not establish the contribution of each factor to the $23.3 billion total.
P&G cited geopolitical and economic challenges but did not identify particular risks or quantify their expected effect. The source also does not provide numerical guidance ranges for core EPS growth or free cash flow productivity. Those details, along with any revisions to the outlook, remain unavailable in the supplied material.
P&G grooming products electric razor
As an affiliate, we earn on qualifying purchases.
As an affiliate, we earn on qualifying purchases.
P&G’s Full-Year Targets
P&G’s next milestone is delivery against its fiscal 2027 outlook: 2% to 4% all-in sales growth and 1% to 3% organic sales growth versus the prior year. The company said the all-in range accounts for Thorne’s acquisition and that it remains on track for its guidance on core EPS growth and free cash flow productivity.
Future quarterly updates should show whether sales growth continues and how much comes from pricing, volume, product mix, currency movements and acquisitions. The company’s performance will also be assessed against its own full-year ranges; the supplied report does not give a date for its next results announcement.
Key Questions
How much did P&G report in sales for fiscal Q1 2027?
P&G reported $23.3 billion in sales, up 4% from the same period a year earlier.
What does P&G mean by organic sales?
In the supplied report, organic sales exclude the effects of foreign exchange and acquisitions and divestitures. P&G said the measure increased 4% in the quarter.
Which P&G segments grew?
Beauty organic sales rose 5%, grooming rose 5%, and hair care and personal care each recorded mid-single-digit organic growth, according to the report.
What is P&G’s fiscal 2027 sales outlook?
P&G updated its all-in sales growth forecast to 2% to 4% and maintained its organic sales growth forecast at 1% to 3%, both versus the prior year. The company said the all-in update reflects its acquisition of Thorne.
Source: rss
Fall Picks
fall essentials
As an affiliate, we earn on qualifying purchases.
